Inside the filter

How SDR hiring actually works.

Five stages, each screening for something different. Most candidates prepare for one of them. Here's what's happening on the other side of the table.

Stage by stage

Open each one.

What they're really testing

Can a recruiter see, in eight seconds, evidence you'll do repetitive outbound work and hit a number?

Where people lose it

A CV written as a duty list instead of an outcome list. No numbers anywhere.

Covered in Week 1 - positioning and your story

Every stage above maps to a week of the cohort curriculum.

Free resource

Get the Gold Standard Cold Call Framework

The six-part structure for earning attention, creating relevance and securing a clear next step. Includes scripts and a build-your-call worksheet.

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